jQuery.fn.liscroll = 
    function(settings)
    {
	settings = jQuery.extend({travelocity: 0.07}, settings);
        return this.each(function()
            {
                var $strip = jQuery(this);
                $strip.addClass("newsticker")
                var stripWidth = 0;
                $strip.find("li").each(function(i)
                    {
                        stripWidth += jQuery(this, i).outerWidth(true);
                    });

                var $mask = $strip.wrap("<div class='mask'></div>");
                var $tickercontainer = $strip.parent().wrap("<div class='tickercontainer'></div>");
                var containerWidth = $strip.parent().parent().width();
                $strip.width(stripWidth);
                var totalTravel = stripWidth+containerWidth;
                var defTiming = totalTravel/settings.travelocity;
                function scrollnews(spazio, tempo)
                    {
                        $strip.animate({left: '-='+ spazio}, tempo, "linear", function(){$strip.css("left", containerWidth); scrollnews(totalTravel, defTiming);});
                    }

                scrollnews(totalTravel, defTiming);

                $strip.hover(
                    function()
                    {
                      jQuery(this).stop();
                    },
                    function()
                    {
                        var offset = jQuery(this).offset();
                        var residualSpace = offset.left + stripWidth;
                        var residualTime = residualSpace/settings.travelocity;
                        scrollnews(residualSpace, residualTime);
                    });
            });
    };